APLA StudioWe built an identity for APLA with it’s team from the ground up. The project itself is currently on hold but rest assured the design will be looking great for years to come.
APLA needed a solid logo that portrays their aesthetic as a landscape architecture business – They design spaces that are timeless and tidy but also a little bit different and stylistically progressive. The subtle reference to the Kea in the letter “p” is what ties this all together.
We approached this project in a pragmatic way, meeting with Sam and Lloyd weekly for workshops where we whittled away at all aspects of the brand until they were polished. Once we were happy with the result we put it all into action and sorted out all the essentials such as business cards and stationery.